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Writer's pictureMarkbits Team

Consulting is the management of consultancy and a necessary work area for companies. Today, while digital technologies are widely used, various needs arise accordingly. The fact that commercial activities are carried out through digital channels necessitates new applications, while some traditional methods can be maintained through digital channels.


During these works, which are closely related to digital transformation, management consultancy is an important issue in itself. There may be various problems that companies cannot solve on their own. The business that encounters such a problem needs the experience of the management consulting unit.


The fact that the problems are different from each other makes it necessary to use different methods and techniques on the way to be followed. It becomes very important to choose the right path while determining the strategy. Determining the strategy and then planning is among the stages of the study.


While the last stage is the implementation process, a strict control process is also required during the implementation phase. It is not possible to manage something without measurement. For this reason, since it will not be possible to manage what cannot be measured, management consultancy is one of the most important issues for companies.

The Concept of Consulting – Why It Is Important?


The concept of consulting is one of the most important issues for companies that market products and services in digital environments. Receiving consulting support from an expert organization such as Maktbits will put you one step ahead of your competitors.

In this way, the company can implement its decisions to determine its future goals and realize its future investments. One of the works that companies need to do to maintain their dynamic structure and grow in the commercial field is to determine the right management consultancy strategy.


Markbits is a well-known name with its services on various subjects. Markbits, which stands out with its professional services in the needs of all real or legal persons who need high technology, is a company that can respond to all kinds of needs.

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E-mail & SMS Marketing is one of the applications used in the digital world. Thanks to this application, brands, institutions or businesses communicate with their potential customers or target audiences. This communication can be via e-mail or SMS.

E-mail & SMS Marketing


In the e-mail method called e-mail, the message is sent to the e-mail addresses of the users over internet networks. Thanks to these messages sent for various reasons, different messages such as promotion, information and celebration are conveyed to the other party.

50% of the world's population uses e-mail every day. There are currently 4.3 billion e-mail users worldwide - a large target group for your products and services!


While marketing strategies have changed over the years (flyers, TV, call centre promotions, social media, video, Facebook ads, SEO-optimized content, etc.), one thing is certain: for businesses, it's email marketing one of the most important tools and will remain so in the years to come.

In 2020, 306.4 billion emails were sent and received every day. That number will grow to more than 376 billion daily by 2025.


SMS Marketing, on the other hand, provides effective and efficient communication. Through SMS, companies, institutions or organizations can send messages to their customers or the people they serve. When these messages are transmitted in bulk, many people are informed at the same time. Almost 50 million people worldwide are using SMS.


An event news, campaign or congratulatory messages can also be conveyed in this way. These applications, which are a new communication model for businesses or institutions and organizations, are one of the opportunities offered by digital technologies to people. In this way, people can be informed more quickly and collectively in the commercial field and the service area, and various benefits are seen in this work.


The fact that it is an effective promotional method when product and service marketing is done for companies is an important feature of such studies. Businesses or institutions and organizations should also focus on E-mail & SMS Marketing. In this way, the desired customer group can be reached in a short time and with a fast method.


Being a low-cost application is among the prominent features of these studies while being a powerful marketing tool is among the things that should not be ignored.

Of course, among these millions of e-mails and SMS, yours should attract attention and be read. This is where professionals like Markbits come into play. It is our job to create the appropriate message format for your business and direct it to the right audience.

Markbits draws attention with its professional services in the field of E-mail & SMS Marketing. It is one of the addresses that can be safely applied for all businesses, institutions and organizations that want to work in harmony with the needs of the digital world.

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SMM, which means social media marketing, is a set of studies covering advertising activities. In environments where products or services are offered for sale, digital channels play an important role. In the past, product and service marketing, which was done with traditional methods, is done through internet channels today, where digital technologies are widely used.


This work brings world markets together on a global scale over the Internet, along new applications. While SMM is one of these applications, the concept of Social Media Marketing is used when expressing the marketing activities done through social media.

Benefits of SMM


Thanks to social media marketing, products and services can be delivered to more people, and thus the company advertises itself.

According to statistics, 96% of businesses in the world use SMM. Some reasons for it are:

· The average internet user spends 84% of their time on social media.

· 83% of users are aware of new products on social media.

· 81% of users also inform their friends about new discoveries on social media.


Publishing social media ads at a time when the users are on the internet channels more intensely reveals the importance of the concept of time in terms of social media. The correct determination of the most active hours of the users is a detail necessary for the advertisements to reach their goal. Thanks to these studies, which make it easier to reach more users, desired results can be obtained from advertisements.


Social media is a medium that allows simultaneous and two-way communication. With this feature, it differs from traditional media in many respects. Effective and efficient use of social media becomes even more important during commercial activities.


Being an important issue in terms of digital marketing makes it necessary to focus on SMM meticulously. When such studies are to be carried out, it is necessary to proceed with people who are experts in the field, thus making it easier to achieve the desired results.


Markbits, provides a comprehensive service such as SMM, content marketing, email marketing, web design, web development and others. Being a preferred brand thanks to its reliable and professional services is among its important features.

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